On Friday 5th May, we held an event titled ‘Reinventing ERP on the cloud’ at Microsoft Innovation Center in front of 32 people coming from different industries. Stephen Abela, Director at KPMG Crimsonwing Malta, opened the event with an update on our company, more specifically outlining how the changes Microsoft are under-going in their software […]
Microsoft has invested a lot of time and effort to evolve the integration and Data Entity Framework. This has developed quite a bit from the previous version(s) of AX. The table below provides insight of some information that we may be aware of and used till now, and provides a glimpse of the new features […]
In what was a very successful 2016, KPMG in Malta and KPMG Crimsonwing were able to win significant new business which necessitated a significant increase in the group’s headcount. In fact, the average full time equivalent headcount stood at 664 in 2016. Moreover, the continued collaboration with educational institutions remained and, amongst other achievements in […]
Following Stephen’s interview (click here), we now speak with Pascal Kreukniet, Senior manager at KPMG UK, before he delivers the keynote speech at our upcoming event ‘Reinventing ERP on the cloud’. In his interview, Stephen Abela said that ‘local progressive companies are already embracing Cloud as an enabling technology, and we are very pleased to be […]
From our previous Dynamics 365 blogs, it should be clear that one of the biggest advantages of Microsoft Dynamics 365 (D365) is the seamless experience that it offers to organisations. Enterprise Resource Planning and Customer Relationship Management are now easily integrated with Power BI, Cortana Intelligence, Azure IoT Suite & so on and organisations also […]
KPMG Crimsonwing is organising a Dynamics 365 event titled ‘Reinventing ERP on the cloud’ on May 5 2017, at the Microsoft Innovation Center. The central themes of this event – growth and change – go hand-in-hand in today’s technology-dependent business environment. In anticipation of this event, we speak with Stephen Abela, Director at KPMG Crimsonwing, […]
In a press conference in 2014, Satya Nadella shared his vision for a “mobile-first, cloud-first” world. Since then, we have seen a significant investment being made by Microsoft and its partners in building an ecosystem of intelligent applications in the cloud. Microsoft Dynamics 365 for Operations (formerly AX) has probably seen more revolutionary changes than […]
One of the most common cause of go-live issues is data. Data is not interesting or exciting, unless you get it wrong. In fact, data migration and configuration management is one of the most significant challenges of any ERP implementation. However, It is often overlooked and left far too late in the program. We believe […]
“It controls everything we do. We really feel that we’ve got a unique edge on maybe what our competitors have,” says S&G technical manager Michael Donovan. KPMG Crimsonwing client, Stephens & George, was recently featured in PrintWeek where they discussed the impact that Dynamics NAV/PrintVis has had on their business over the past 9 years. Since […]
As a consultant and leader, Matt Shearsby blends approachability, vision and teamwork to create outstanding results As UK leader for KPMG’s Microsoft Dynamics ERP practice, Matt has successfully implemented this advanced, cloud-based solution for numerous clients across many industries, with outstanding results. Far more than just a ‘techie,’ he exhibits rounded skills as an inclusive […]
Serving over 240,000 guests each week. Enough JD glaze to fill over 667 baths. Enough burger patties to stack the height of 290 Big Bens. Whilst these are not conventional metrics, they do tell the story of monumental growth that TGIF has experienced in 2016 – a year in which the business opened new 7 […]
The ethos of over producing is nothing new. In print, the concept of finishing off the load has always been there but with lean production leading the way in profit-making, it’s time to look at your processes to see what the true bottom line costs are. A familiar decision: The machine is running and you’ve […]
The print industry is frequently under pressure to produce to the tightest of deadlines, but what is the impact? For some companies, this type of rushed work is bread and butter which means that their processes are aligned to cope, however, for others, the consequences can be significant. The lovingly prepared production plan is not just a […]
In print, mistakes happen, but you can reduce these, however, the process must be enforced even if the job is a rush and the client is screaming as it’s a costly mistake getting it right the second time around. The adage of “there is always time for a re-print” still rings in my ears. The […]
Eliminating inefficiencies – no matter how small – will help you to reap the benefits of your production MIS/ERP. An impending MIS/ERP implementation or upgrade is a fantastic opportunity to spring clean your processes. It’s a time when companies can turn their focus inward and identify processes that can be rationalised, removing wasteful steps […]
At KPMG Crimsonwing, our global alliance with Microsoft and membership of multiple early adoption programs has given us valuable insight into the product roadmap, specifically around the latest release of Dynamics 365 for Operations or “D365O” (formerly AX). We have been implementing what is now known as D365O in the cloud for some considerable time. […]
One word that comes to mind when thinking about Dynamics 365 is flexibility. I covered this in my previous post where I mentioned how Dynamics 365 is changing how we implement ERP and CRM systems. Adoption can be simpler and more efficient whilst enabling businesses to scale solutions at their own pace. Building on this theme of flexibility, […]
As in all other aspects of our daily business life there is no rest for management in their pursuit of optimisation – it is an ongoing task! One of the key benefits of having a solid technology core is that it can support your processes by providing end-to-end visibility and the opportunity to create improvements […]
Dynamics 365 is being touted as the next generation of intelligent business applications – a big claim for what promises to be a game-changer. Essentially, Dynamics 365 combines CRM and ERP capabilities into a variety of applications that work together seamlessly, such as sales, customer service, field service, operations, financials, marketing, and project service automation. […]
At Future Decoded last week, I was pleased to speak on a panel with other individuals who have spent considerable time in the ERP space, like myself, and as such have been witness to the shifts this industry has seen. Previously, consultants like myself used to just implement systems. Moving forward to the current day, we […]
On Friday 30th September, KPMG Crimsonwing held an event titled ‘Customer-first focus in a changing business environment’ at Corinthia Hotel in front of around 30 people coming from different industries. The event opened with a small speech from our Director Stephen Abela during which he highlighted what KPMG Crimsonwing does and how it is now […]
On Friday 30th September, KPMG Crimsonwing Malta will be organising a CRM event titled: ‘Customer-first focus in a changing business environment’. After a quick introduction, Peter van den Berg, Senior Manager at KPMG Netherlands, will take the stage to deliver a keynote speech about the changing business environment and what companies must do in order […]
A CRM tool is mostly associated with enhancing efficiency and customer experiences. However, how does this happen? For starters, this tool facilitates the centralisation of data and this on its own can serve as the answer. That being said, the effects that a CRM tool has on a company’s efficiency may still be unclear. Therefore, […]
Magento 2 has been talked about for years and we were certainly excited when the stable version was finally launched in Quarter 4 of 2015. Many Magento store owners are now asking the question ‘When is the right time to move to Magento 2?’. 6 main concerns we hear from our clients are; Given that […]
When writing a blog titled ‘The role of customers in the modern enterprise’ there is really nothing better than to start-off with a quote from Jeff Bezos, Founder, Chairman and CEO of Amazon.com and a man who revolutionised modern shopping: “If you do build a great experience, customers tell each other about that. Word of […]
For KPMG and KPMG Crimsonwing, this week at the Microsoft Worldwide Partner Conference (WPC) in Toronto, Canada, has been full of innovation, networking, digital technology, transformation with a lot of exciting news and information having been shared.
Part of the Microsoft Dynamics range, AX is one of our fastest growing business areas. Besides the exciting times ahead, what does it mean to be part of the AX team? Global Systems Integrator (GSI) and Microsoft Global Alliance In 2015, Crimsonwing was acquired by KPMG and was rebranded KPMG Crimsonwing. The acquisition has made […]
KPMG Crimsonwing was happy to attend Microsoft’s new business event ‘Envision’, April 4th-6th in New Orleans. Envision is a new format replacing Microsoft Convergence, bringing together the most forward-thinking minds in business and technology. This year, KPMG was present as a Gold Sponsor with an impressive total of 4 sessions, owned side events, global executive […]
Earth Day has become an important day in many people’s calendars. This is a day in which the world reiterates its willingness to help support the environment and spread awareness about this important issue. KPMG Crimsonwing Malta would also like to do its part. Therefore, we have decided to donate funds to the Tree 4u […]
As the title of the event suggests, gaining deeper insights in internal systems and from external sources, is essential in taking more informed decisions. With its data insight capabilities and visual analysis features, Microsoft Power BI is clearly an enabler for management in this regard. A distinction can be made between Microsoft Power BI desktop […]
It was a real pleasure attending the Microsoft Dynamics Technical Conference, February 23-25 2016 in Seattle, WA. A great week, kicked off with a Keynote from Daniel Brown and Sri Srinivasan which was of course all about the new Microsoft Dynamics AX. Let me share some interesting news with you.
This is the third and final blog in a series of three, aimed at helping membership and subscription-based organisations understand how they can communicate value to members in a digital world. For a complete picture, have a look at the entire series and as well as our eBook. The single best predictor of future […]
2015 marked the year during which KPMG made one of the largest acquisitions in Europe when it acquired Crimsonwing. According to Bryan Cruickshank, Global Head of IT Advisory for KPMG, this acquisition was made in order to support KPMG’s client growing demands and for KPMG to obtain much needed Microsoft Dynamics skills. David Walsh, CEO […]
This blog is the second in a series of three, aimed at helping membership and subscription-based organisations understand how they can communicate value to members in a digital world. For a complete picture, have a look at the entire series as well as our eBook. Today’s sophisticated members want 24/7 access to information, from […]
This blog is the first in a series of three, aimed at helping membership and subscription-based organisations understand how they can communicate value to members in a digital world. For a complete picture, have a look at the entire series as well as our eBook. It’s a truism that it’s more cost-effective to retain […]
KPMG Crimsonwing is present in three countries – England, the Netherlands and Malta. The office in Malta serves as a solution centre with a core focus on developing solutions for the other two offices. Therefore, highly skilled Information Technology (IT) people form the backbone of the Malta office. In our Malta office, we have a […]
It’s been just a few months since Microsoft took over first place as the leader in Enterprise CRM by Destination CRM – and it’s been a great experience ever since: Dynamics CRM 2016 got released and we’ve seen notable success stories with it. Microsoft understands that they continually need to analyse and monitor the current state […]
Our time at Convergence was well spent (recaps of day 1, 2, and 3 can be found here). Often, it takes a few days for the culmination of conversations and ideas to really sink in. Now a week post-conference, we’re pulling together the outcomes of what was a very thoughtful and productive conversation around digital […]
With many people flying back home, things had definitely started to quiet down on Day 3 (make sure to take a look also at Day 1 and Day 2). Despite this, this final day of Convergence 2015 EMEA still had plenty to offer. Booth #5 Convergence visitors made sure to visit the KPMG booth on their last day […]
With Day 1 complete, here are some Day 2 highlights from Convergence 2015 EMEA including an inspiring new keynote, key KPMG sessions and activities at our booth. Session: Will You Disrupt? KPMG and Microsoft on using technology to respond to a new set of business realities In the afternoon, we attended an engaging discussion around digital […]
With a grand total of zero complaints about being in Barcelona in late November, our entire team is ready to kick things off at Convergence 2015 and we’re thrilled to do so as a Platinum Sponsor. If you haven’t stopped by to say hello yet, you can find us at Booth 5! For more frequent […]
I am often amazed by this age of the internet that we are living in. I can pay bills while taking a walk in the park, and find a great nearby pub with just a few swipes and tabs. I book my off-shore holidays online and browse through reviews, blogs and price comparison sites for purchasing […]
From 30 November to 2 December, KPMG will be front and centre in the main hall as a Platinum Sponsor at Microsoft Convergence 2015 EMEA. In advance of the big event, we spoke to Bryan Cruickshank, Global Head of IT Advisory at KPMG, and David Walsh, CEO and founder of KPMG Crimsonwing. During their interview, […]
Microsoft Convergence 2015 EMEA holds countless valuable opportunities to learn more about Microsoft business solutions. The three day event is fully packed with a wide range of session types to choose from. As one of the few Platinum Sponsors at the event, KPMG is hosting four content driven sessions during Convergence; one Breakout session, one […]
Microsoft took over first place as number 1 worldwide with Dynamics CRM 2015 as winner in CRM magazine’s Market Leader awards. And that’s not just it: the best gets better with Dynamics CRM 2016! We just got back from the thrilling Microsoft Dynamics CRM 2016 Readiness Blitz-event co-hosted by Microsoft Netherlands and got really excited […]
KPMG Crimsonwing had the pleasure of attending Meet Magento NL this year as a Gold sponsor. Here, I had the opportunity to demonstrate our omni-channel solution at the event along with my Dutch colleagues Jeffrey D’hondt, Jeroen van Zwienen and Bart Baeschnitt. I usually attend Magento Live in the UK, so it was interesting to […]
This is part 2 of the Microsoft Dynamics AX Statement of Direction highlights blog series. Click here to go to part one. Modern user experience The custom user roles in Dynamics AX introduce a groundbreaking way of user interaction, aiming for the user to function better and to make well-informed decisions. Microsoft takes into account […]
KPMG Crimsonwing recently received the Microsoft Dynamics AX Statement of Direction: a detailed account of the current developments up to 2016. Seen as that we are a Microsoft Gold Partner in ERP, this is an essential document for us! In the recent years, Dynamics AX has undergone an undeniable growth to a much chosen ERP […]
(Barcelona, 4-6th November 2014) Microsoft Convergence Europe 2014, gave delegates the opportunity to make key business connections and to explore ways to transform their own Microsoft Dynamics solutions. Microsoft were also able to reassert their strategy, and ambitions, in front their stakeholders – customers and partners alike. With most of their products available in the […]
Day 3 was the final day of Convergence 2014 Europe en most certainly one of the busiest, with a packed keynote schedule and an Experience Hall full of partners and clients grabbing their last chance at visiting all the stands. Take a look at this final Convergence daily report for a short summary of what […]
On Wednesday morning, second day of Microsoft Convergence, quite a number of interested visitors attended one of the deep dive sessions about Lifecycle Services and its new enhancements. LCS is a very powerful toolbox that Microsoft offers to customers and partners before, during and after implementation of Dynamics AX. It enables to choose from a variety of […]
Dag 2 of Convergence 2014 Europe is a wrap! There were many things going on, including on our own stand #23. Demos and presentations On the second day of Convergence there was a lot of traffic to our stand. A particular interest was shown in our presentation on Business Rule Engine, and the demo of our membership solution Dynamics or […]
Integration between Dynamics ERP and Dynamics CRM. This is a challenge for many organisations, where there is congruent data in both Dynamics solutions that needs to be managed. How do we keep data, such as customer contact details, syncrhonized? In one of the latest ‘breakout’ sessions during Convergence 2014 in Barcelona, Microsoft talked about their […]
The first day of Convergence 2014 Europe in Barcelona had a lot to offer! KPMG Crimsonwing was attending as Silver Sponsor, with our own stand (#23!) and was invited to do a presentation at the Media Wall. Take a look at this blog entry for a short summary of Day 1: Opening Keynote From the Keynote, […]
Tuesday November 4th 2014 at 12:45, KPMG Crimsonwing CEO David Walsh en CTO Kees Brussen presented together at the Media Wall during Convergence Europe. A large audience of more then 100 visitors came to listen about their vision on integration between Dynamics AX and eCommerce solutions. In this present time, where omni-channel is playing a continiously […]
As a Microsoft Gold partner, KPMG Crimsonwing has been invited to talk at Microsoft Convergence Europe this November in Barcelona, about what we know, and do best: integrating business solutions with eCommerce solutions. In other words, empowering organisations with end-to-end visibility over productivity and performance. It is stating the obvious to say that online business […]
As a Microsoft gold partner, KPMG Crimsonwing is very excited to be attending the 2014 edition of Microsoft Convergence as a Silver sponsor. Hosted in Barcelona, the conference will last three full days from the 4th until the 6th of November. KPMG Crimsonwing’s stand is #23, if you’re around, please stop by! And here is why you […]
High street retailer M&S has hit the headlines today, with its newly-launched website being hailed as the reason behind the 130-year-old retailer’s failure to reach its targets. The website, which was launched in February, was built using a custom-built platform breaking away from its previous Amazon platform. It has also been named as the cause for a […]
When I was a teacher, I often challenged my students to answer the question “so what?” after they had told me what they had been doing. It was never asked in an aggressive way, more as a way to get them to justify why they had done something or what they thought the benefit was. […]
Whether you’re looking into Microsoft Dynamics AX 2012 as an upgrade to your existing installation or as a brand new implementation, the new features provided by recent changes to charts of accounts, financial dimensions and related data are well worth a look – from both a setup point of view and for end-users of AX […]
As a more than reasonably tech-savvy 35yr old, I am comfortable making on-line purchases. However, there are times I find myself making a call to the company I wish to buy from. The reason varies, as I am sure it does for most customers, my discount code won’t work; I need more product info; my […]
“The new way of working” is a phrase which is used quite often nowadays. It doesn’t just mean working from home or starting your day later, it means working together in a flexible and collaborative way. Some people are just more productive in the morning, while others might concentrate better during the evening, or even […]
Product development is potentially expensive and risky. You spend a significant amount of money to bring a product to market and only then find out if your customers want to buy it. Is there a way to reduce this risk?
Microsoft grandly announced the return of Convergence EMEA using the catchy slogan “Get Excited, Get Connected”. KPMG Crimsonwing was very excited to get connected with the whole Microsoft Dynamics community during the event, which was held in sunny Barcelona from 4-6 November this year. The Directors of KPMG Crimsonwing Netherlands Mike de Laat, Jeroen van Zwienen […]
This article is the third of a series of three, in which I will provide some examples of how businesses, individuals and government can ask “the Crowd” to help find a solution to a problem.
Crowdsourcing relies heavily on the communication methods and tools made possible by the internet. In the past we had to physically meet with someone or gather crowds to get their own opinion on how to solve business or personal related problems. Nowadays with technology, crowds can be well-connected while being geographically distant.
The impact of online shopping on brands. Online shopping has made life more complicated for brand owners looking to maintain brand equity. The sales that can be achieved through online retailers are significant and hard to ignore. The dilemma is that online retailers live and breath by being price competitive. As soon as you have […]
The Internet has become a global distribution channel and has empowered its users to collaborate and share ideas in ways we had never seen before.
There aren’t many things in life that are free. But for many years we were able to enjoy getting listed in Google Shopping for free. For many eCommerce retailers who had competitive prices this was an inexpensive source of business. Our own experience was that it even generated orders attributable to Google Shopping if your […]
imseCommerce metrics are numbers that tell us important information about certain processes that we have undertaken on our eCommerce sites. They are accurate measurements and give us an idea if our processes are working the way they should, whilst providing us with an understanding of how we can improve these processes. By using metrics, we […]
When working with clients we focus on 3 critical factors throughout the project. We have learned from past experience that success is required in all 3 for your objectives to be fully achieved. These are our 3 critical success factors for eCommerce:
Monday the 16th of September 2013, somewhere in the Oxfordshire countryside, the prestigious Lotus F1 facility was host to Microsoft Dynamics’ Partner Kick-Off event for the new Financial Year 2014. All UK Microsoft Dynamics partners, including KPMG Crimsonwing, were invited to join Microsoft to discuss the results of the past year as well as the projections and […]
With more and more people using Smartphones, devising a mobile strategy has become a priority for many businesses in 2013. Furthermore, statistics show that in 2016, mobile usage trends are expected to be almost 13 times greater than they are today.
We have mentioned data and content a few times now on our blog, this is not to be repetitive but to highlight how important these areas are for an eCommerce website.
Whether you’re looking into Microsoft Dynamics AX 2012 as an upgrade to your existing installation or as a brand new implementation,
In one of Barry’s previous blog entries, ‘key functionalities for a B2B eCommerce site’ he said that one of the key functionalities for B2B eCommerce sites is the functionality to place orders quickly via a quick order tool. This is now possible out of the box in Magento Enterprise 1.12 via the Order By SKU […]
At KPMG Crimsonwing, we like a challenge. That’s why when Magento launched their certification program for Solution Partners, we seized it as the perfect opportunity to launch a company-wide effort to get all of our Magento developers certified.
Some time ago, I was browsing through a popular eCommerce clothing store and this cool set of jeans caught my attention.
After an exhausting 10+ hours flight, finally we set foot in Sea-Tac, Seattle’s Airport, in Washington state USA.
The ever popular Pinterest is on the rise, not only in the USA but it is now becoming more prevalent in other countries too.
Standing ovations for Gary Forman and Dido look a likes made for a comical start and end to Magento Live UK 2012 in Central London.
Sometimes your customers are in the process of checking out and somehow they get distracted, they start having doubts or stumble upon another website with cheaper products. They leave the site and abandon their carts. A website with superior online experience has inbuilt features that facilitate customers’ buying process and help them to ultimately make […]
An integrated solution offering a 360 degree view over your organisation, and responding quickly to change.
Shopping cart abandonment remains a major eCommerce concern. A website with superior online experience has inbuilt features that facilitate customers’ buying process and help them to ultimately make a purchase decision. This article is the second of a series of three, in which I will outline some tips and hints that can help significantly lower […]
Today’s online shoppers are savvy. They shop around and compare prices and online shopping experiences. From the initial product cost to delivery cost, everything is factored in the final online shopping decision.
In Magento Enterprise 1.11, Magento released an RMA (Returns Management Authorisation) system to enable customers and customer service representatives (CSRs) to manage returns.
Once again, KPMG Crimsonwing was happy to be one of the exhibitors at eCommerce Expo 2012! We always feel it is crucial to attend such industry events no matter whether you’re exhibiting or visiting.
In a previous blog post I talked about the fact that people hate change and that the sociology of change may not always be taken as seriously as it might be, but can cause workforce inertia.
Organisations invest money and resources when implementing or upgrading an ERP (Enterprise Resource Planning) system.
As the UK economy hits a double-dip recession, more and more organisations are looking at ways to reduce costs and gain a competitive advantage against their rivals.
Companies unremittingly strive for better market share by adopting tools and resources that not only efficiently and effectively facilitate their day to day operations but also provide strategic long-term leverage above competition.
The first time I heard about the concept of the sociology of change in the workplace I was convinced that the lecturer presenting the topic had taken leave of his senses. Subsequently I have been able to apply his teaching to some of my workplaces and it has helped me understand the importance of getting […]
An Enterprise Resource Planning (ERP) solution is an information system that supports business operations and aids in decision-making.
Businesses implement Enterprise Resource Planning (ERP) systems because they want to have the ability to integrate otherwise disparate functions and business processes.
It is not uncommon that an HR implementation within an ERP context is commissioned and implemented after the financial modules have been rolled out.
One of the features that has been requested by various Magento users is the ability to generate a set of unique coupon codes for a single ‘shopping cart promotion’. This feature is ideal to track the customers that are using your coupon codes and to identify which Email marketing campaigns or promotions are successful.
People change, markets too, and businesses need to keep up.
B2B (or business-to-business) eCommerce is the process by which businesses transact the sale of goods and services online. These transactions may be between a manufacturer and a wholesaler or between a wholesaler and a retailer. Traditionally thought of as unsexy, boring even, B2B websites do not (to my mind at least) garner a fraction of […]
Sometimes, when delivering eCommerce projects for clients, instead of reinventing the wheel, it’s often easier (and cheaper) to buy an extension instead of creating one.
One of KPMG Crimsonwing’s top priorities is to produce eCommerce stores that fulfill our clients’ needs and business requirements.
In one of my previous blog articles I had discussed the importance of providing custom tools that can help support your customers to make a purchase decision. An interesting feature that most clothing/apparel sites use is known as a size guide. This feature is really useful, especially when you have a cross-country eCommerce strategy where […]
One of the many additional feature available in Magento Enterprise Edition that is not in the Community Edition, are the gift options.
When browsing the forums online, I often come across the same question relating to Google Analytics and Magento: “what are goals and funnels in google analytics and how do they work with my magento eCommerce store“?
It’s been over a year since the last Magento Imagine Conference in California, and we cannot wait to go again!
In the past 10 years, the concept of eCommerce amongst Maltese has changed from a vague myth to a thriving reality. In Malta, online activity by both consumers and businesses is growing. A survey conducted by NS0 in 2010 revealed that 94% of Maltese businesses use the Internet and 70% of these Maltese businesses own […]
Magento Enterprise is the foundation for online stores of businesses worldwide. As an open-source software platform Magento Enterprise makes migrating from an existing online store to the Magento platform manageable, if not down-right easy.
Engaging customers through blogs and news articles on an eCommerce store can have its benefits, but before setting up a blog there are several areas that need careful consideration.
When the KPMG Crimsonwing team attended the eCommerce expo 2011 back in October, we had a short video clip taken at our stand. Have a look what our sales manager has to say about eCommerce with Magento.
This is a series of 8 articles, in which I will share with you all my hints and tips on how to improve customer engagement and thus conversion and loyalty on your eCommerce website. All eight articles are available following this post, and quick links are also available at the bottom of this page, or […]
In this series of articles on how to better engage your customers, the first topic that I am going to cover is that of managing your social network pages and encouraging your customers to interact with their contacts directly on your website.
In this series of articles on how to better engage your customers, the second article will going to highlight the advantages of having your own private social media site in conjunction with your Facebook, LinkedIn, Twitter and other social network pages.
In this series of articles on how to better engage your customers, we are looking at the impact of having a company blog. In the online world of eCommerce and CMS websites ‘content is king’. It is crucial to get ranked in search engines and to attract and maintain your visitor’s attention.
As discussed in the three previous articles of this series, one of the main challenges in the online world of eCommerce is that of maintaining your visitors’ attention.
In this fifth article in our series on how to engage online customers, we will talk about allowing ratings and reviews on your site to enable your customer to post valuable content directly on your product detail pages.
And here is article number six of our series: providing online customer service. Indeed, your customers don’t just pay for your products but also for the service that is provided during and after the purchase process.
When a potential customer visits your site he must immediately identify which are the most important areas in your site. These “call to action” sections might be the ‘add to cart’ button or ‘subscribe to newsletter or even the ‘write a review’ button. To attract visitor’s attention you have to avoid using too many “call […]
Last but not least, this is the last article of our series of eight, in which I will talk about using existent tools to improve user experience. There are various features and tools that you can use to motivate your users and help them to make a purchase decision.
Last Wednesday, 26th Oct, the inaugural Meet Magento UK conference was held in the salubrious surroundings of the Queen Elizabeth Conference Centre in the heart of London’s Westminster (have a look at the video with all the highlights found at the bottom of this blog post!!).
It’s been a couple of crazy weeks since the eCommerce expo event, however a few points really stuck in my mind about the people I met and their entrepreneurial spirit.
Are you thinking about expanding your eCommerce coverage?
With the new release of Magento Enterprise 1.11 I thought I would have a go at it and learn a few new tricks in Magento. One area I was particularly interested in was setting up a staging environment in Magento. I looked online for tutorials for staging, but did not have much luck for the […]
Configuring tax can be tricky to get right if you are setting up an eCommerce website in a country where the tax varies from county/state/region etc. It is important to define what the tax rules and zones are early on in a project if possible to ensure the desired result.
Systems integration is often considered the unglamorous cousin in the world of eCommerce project delivery. When starting a new eCommerce project, it is easy for buyers to become so excited about front end-functionalities (the bells and whistles) and look and feel, that the importance of seamless integration between the front-end and back-end / ERP systems […]
How often do you use the BBC’s iPlayer? I use it quite often at home on my Mac, it’s great for watching programs on playback or live. Our computer has become more of our TV than our TV, because it’s bigger and better quality screen than our TV. However, today’s news that the iPlayer is […]
In June, I wrote about using augmented reality in fashion stores, today I have read Econsultancy’s blog post about Banana Flame, an online fashion retailer who are using augmented reality on their website via the webcam. This is quite exciting!
So what do you make of the Google+ and Facebook rivalry? Have Google+ simplu taken the best of Facebook and enhanced it? How does the group chat on Google+ compare to Skype and Facebook video calling?
Last Wednesday (22nd June 2011), I attended the Magento Strategic Partner meeting with our CEO, David Walsh, and our eBusiness Director, Tom Meehan. The event was a great chance to meet the Magento team, understand what exciting new developments are in the pipeline and meet (or should that be to size up?!) the competition.
My latest blog entry has been creating some comment in the Linked-In forums. I think first and foremost people always fear the unknown and change – even those of us in the IT industry, who spend their careers facilitating change for others! Whilst a response to Amazon FBA may explain the eBay’s GSI purchase, I […]
Interesting developments from LA over the last day or so, with the announcement that eBay are to buy out Magento. There is limited information available at the minute, the best source being the Magento blog. But with the eBay deal with GSI commerce as well, I for one will be looking out for further announcements […]
2011 already has seen new trends in eCommerce gaining momentum, such as social commerce, video and mCommerce, as previously mentioned. The best thing I have seen so far is the way video and augmented reality are being used to demonstrate products. I have seen a great feature by French Connection, in which video is used […]
Just a short one for you on customer segments this week. This area is very interesting and has a lot of depth too. There are many different angles to the discussion surrounding customer segmentation, such as the tools used, how good it is for marketing professionals and also the moral and ethical view point. But […]
Having now attended my first Internet World at Earls Court yesterday, I thought that the presentations were very informative and found one in particular, Web Feed Management for Google success by Lakestar Media taught me something new.
Following on from Caroline’s last post, we’ve now actually used the iPhone app that comes with Magento 1.10, and have to say we were impressed. It was simple to set up, less than an hour’s configuration was required, and we then had a fully transactional client facing demo app. Given the amount of time and […]
Every business wants to be at the top of Google to be more visible and produce more sales. There are lots of different ways to improve your SEO and Magento makes it pretty easy.
Since David’s LA adventure at the Magento Imagine Conference, Magento have now released the Magento Enterprise Edition 1.10. I have been using it over the last few days and was fascinated to play with it, finding that it has several new features. It was intriguing to see the Mobile app integrated into the backend. The […]
It’s that time of year again, when all the event marketing emails are hitting our inboxes. If you have received any, can you think of any in particular that stand out? Have they been innovative or the same sort of emails you get every year for events?
My first day back from a ski trip to the French Alps, and my mind is slowly returning to all things eCommerce, rather than trying to find somewhere for a beer for less than € 10/pint. One noticeable thing travel abroad highlights is our (or perhaps my) dependence on smart phones and 3G data. With […]
Now that fCommerce (Facebook commerce) is beginning to be recognised in the UK, with popular retailers such as ASOS and French Connection being two of the first to sign up, we will undoubtedly see an increase over the next year of more companies signing up to this service as another etouch point.
Following up from last week, Derek Linney, KPMG Crimsonwing’s Solutions Director, spoke at the Figaro Digital eCommerce Seminar in London on the changes taking place in the eCommerce landscape and how retailers need to prepare from a technical, analytic and a management perspective.
It’s a long (and expensive) flight to Los Angeles’ LAX from London, I think to myself as I’m stood in line to clear immigration, I hope it’s worth it. These thoughts were dispelled right from the off as following my 90 minute wait to see a Customers and Border Protection agent, I end up having […]