KPMG Crimsonwing’s Omni-Channel white paper

In this document we’ve covered the following important messages:

  • UK consumers respond positively to Omni-Channel as proven by a significant amount of hard evidence
  • Adoption is much higher among the largest high street retailers
  • Mid-tier retailers are lagging behind and need to catch up
  • The KPMG Crimsonwing Omni-Channel solution makes this simpler and more affordable
  • Omni-Channel is not just Click & Collect, it is a mind-set change for a retailer and impacts the entire business

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